catch the latest episodes
Now is the time to invest in yourself, to take this as an opportunity to develop and thrive as a creative entrepreneur. For the established videographers, it’s time for us to develop and diversify, to strengthen our businesses and clearly define our brands. For up and coming videographers, it’s time to learn and prepare for the post COVID wedding season when all the established videographers will be booked solid due to postponements.
There is a lot of fear being spread within the wedding industry right now. Postponements, loss of income, creatives are scrambling to figure out how best to keep their businesses afloat. On today's show, I'm speaking with Jai Long. As someone who has mastered the art of upselling, he breaks down his philosophy with me of how we can be making the most out of each wedding we do manage to get over the line this season.
Todays episode is a little different, this one is specifically for the photographers and I'm joined by Chris Turner to talk through everything a wedding photographer needs to know to start experimenting in the world of video.
‘Wholesome hustle’ is a phrase I would use to describe John & Nick’s approach to growing their podcast ‘How To Film Weddings’. No-one can deny the time, effort and vision these two have put into this project that they began back in 2018. Besides the educational benefit that podcasts like ours bring to wedding filmmakers, what’s sets How To Film Weddings apart (I believe) is the community support that John and Nick have built around their content.
Grace & Andrew aka ‘Grandrew’ aka Bottlebrush Films have had an incredible year… After re-imagining their already successful wedding film company with a bold new look, they crafted one of the most action-packed filmmaker workshop/getaways I’ve ever seen.
When Si & Soph started Bayly & Moore, they wanted to surround themselves with the best, most potent inspiration. They knew that in order to create great work, they had to consume great work. You are what you eat... On today’s show, I chat with Si about how we can step out from underneath the torrent of beautiful imagery we scroll past every day and take a different, more intentional approach to getting inspired.
Throughout the show, Si rattles off an impressive list of references, so for those of you watching the video version I’ve added these images in to the show to help us all keep up! Sit back and enjoy :)
We all expect our work to stand on it’s own, and the growth of our business to directly reflect how “good” we are at making wedding films… But I’m afraid to say that isn’t the case. Obviously you need a good product, but how clients experience your work, how they remember you, how they talk about you to their friends who are about to get married has to do with an all encompassing feeling called “the client experience”. It’s the reason Louis Vuitton stores have staff who open the door for you, and why Apple ensure their packaging is always super satisfying to open. Neither of these things improve the product once it’s in your hand, but they work to ensure that every interaction you have with that company builds a positive experience for you, the customer. Today I’m talking to the legend, Henry Martens. Henry is renowned as a world class wedding filmmaker, his work speaks for itself and yet he puts real time, effort and budget towards improving his client’s experience. Most of us will take a potential client out for coffee, maybe even lunch if we really want to book the wedding. But Henry will fly across the country and take his couples out for dinner AFTER he’s booked them!
Get the coffee ready, today’s episode is a long one and we’ve got a lot to get through!
I'm sure we've all, at some point, dreamed about the possibility of getting paid to travel the world filming/photographing incredible weddings. So on todays episode I sit down with the legend Nisha Ravji, who is arguably the most well travelled wedding photographer in New Zealand. The laundry list of stunning locations that she's travelled to to capture weddings is enough to make most of us froth at the mouth...
I've been in awe of Natalie's films for so long now, they just look so damn beautiful! Not only that, they are instantly recognisable as hers. So I wanted to chat to her about how exactly she found her unique visual style, how she keeps it consistent! and how we can all be more bold when tweaking and colouring our own footage into something entirely our own.
I've been in awe of Natalie's films for so long now, they just look so damn beautiful! Not only that, they are instantly recognisable as hers. So I wanted to chat to her about how exactly she found her unique visual style, how she keeps it consistent! and how we can all be more bold when tweaking and colouring our own footage into something entirely our own.
On todays episode we look at all things branding and owning your business' vision. As Mel says, "it's imperative to understand what you are trying to say - with your business". When couples are looking for their wedding videographers it comes down to more than simply who makes the best films for the best price. Couples are like any other customer, they buy in to the idea what you do, who are and what you stand for, even if it's mostly subconscious. I asked Mel to come on today specifically because her brand stands out from the crowd as a true representation of who she is and the product she's selling. rather than trying to figure out what she thinks couples would want, she just tried to make the best, most authentic experience and trusted that it would resonate with people, which (spoiler alert) it did!
Contracts, contracts, contracts... it's something that a lot of us forget about for a long time. It's all fine and dandy until something goes wrong. So today we'll be talking all things legal with a real lawyer who can help us work through our current contracts, finding out what works, what doesn't and what might happen if we get things wrong! This episode isn't meant to scare anyone, but it's a friendly reminder to get your clients on the same page as you so that everyone is happy at the end of the day.
This episode is for everyone out there wanting more authentic storytelling in their films. No gimmicks, no fads, no trends, just real, honest storytelling. Shaun and TJ are masters at telling their couples stories and getting the essence of their personality to come through in their films. Oh and did I mention they made an absolutely epic 19min long wedding film for a BLIND BRIDE?! Yeah, we chat about that too. We play a short 2min section of it in the episode but make sure to check out the full video linked below.
In this episode, Jared from Perspectives Photo & Cinema sits down with me to chat through the twists and turns of the creative process and what systems we can put in place to cultivate it, grow it and even force it when deadlines are pushed!
This one is for all the videographers who are shooting weddings solo. Whether you're unsure about what multiple shooters could do for your films or you've just got used to shooting alone, David Aga and I chat through some of the benefits of increased coverage from multiple cameras and how it can really take your storytelling to the next level. Also, if you currently use one extra shooter, what's holding you back from getting a second (three videographers total) like David does? Let me know in the comments and we can discuss the pros and cons!
On episode three of the podcast I chat with Patty Lagera about hybrid shooting and how videographers can start to think about embracing photography offerings within their business. It's an area that I think scares a lot of us but I believe that we will begin to see more and more couples who primarily just want a video of their wedding along with a handful of beautiful portraits (rather than photos of the entire day) and videographers who can offer this as a service will be at an advantage over those who don't.
This month I sit down to chat with Jared and Jacob from Humdrum Films. These boys produce some of the best, most energetic wedding films in my opinion and they give some great insight for anyone who wants their films to stand out from the crowd. Today’s topic “Crafting excitement” is one I chose specifically for these boys as their films have an undeniable energy and go against the grain of how most people are producing wedding films today. Whether it’s the gear they are using (or not using!) or their attitude when filming on the day, there is a whole lot to learn! Sit back and enjoy :)